After feeding Simplot's shift teams since 2023, The Food Hub has been booked to cater their 100 year site celebration in Bathurst this September: close to 1,760 guests, two larger trucks and a menu planned for a big regional workforce.
In short: Simplot has trusted The Food Hub with their staff catering since 2023, from shift feeds at their Kelso plant to a confirmed booking for their 100 year site celebration in Bathurst this September, close to 1,760 guests across two larger trucks.
Key Takeaways
Some clients you win once. Simplot we have kept.
It started with the night shift. Simplot's plant at Kelso, just outside Bathurst, runs around the clock, and they needed a truck that could roll in and feed the day, afternoon and night crews without holding up the line. Halal and vegetarian sorted, no fuss, fresh off the grill. We did that first site day back in 2023, and they had us back.
Since then we have made the drive west more times than we can count. Site celebrations, thank you days for the team, a truck parked up feeding shift after shift.
It is a three hour run from Sydney each way, so more often than not the crew heads up the day before and is ready before the first shift clocks on. That is the bit that keeps a client for years. They know we will turn up, every time, wherever they are.
This September it steps right up. Simplot's Bathurst site is turning 100, and it is a proper milestone. The site is the original home of Edgell, canning veg there since 1926. They have booked us to cater the celebration, close to 1,760 people across the day. For a crowd that size we are bringing two of our larger trucks and a menu planned for it: Rangers Valley wagyu brisket and fries, gochujang popcorn fried chicken, and loaded fries, with halal and veg planned in from the start so nobody misses out.
The number that matters
Booked to feed close to 1,760 guests. Two trucks. One 100 year milestone, in a town three hours from home.
Here is the bit that matters if you run a big site. Feeding hundreds of people is not the hard part. Doing it again and again, on time, without a fuss, is. That is what turns a one off booking into a client you keep for years.
Simplot did not hand us their 100 year celebration on day one. We earned it, one shift at a time. We turned up when we said we would, fed everyone properly, cleaned up and got out of the way. Do that enough times and the big jobs follow.
If you run a distribution centre or a plant with a team to feed, that is exactly how we like to work. Start with a staff day, see how we go, and build from there.
A plant celebration in Bathurst is a long way from a city office lunch, and it asks for a different sort of caterer. You need one who can travel, cook at volume, and cover every dietary need in the crowd without slowing down.
We have cooked for Woolworths, Coles, Bunnings, Amazon, Commonwealth Bank, Sony and Toyota, from tight office lunches to festivals of tens of thousands. Big teams, big numbers, and plenty of people who can tell fresh food from food that has been sitting around.
If you are planning a staff day, a site milestone or a regional event, here is what to ask before you book a caterer, and here is how we handle corporate catering across Sydney.
Yes. Sydney metro has no travel fee, and we regularly head to regional NSW. We cater Simplot in Bathurst, a three hour drive each way, and we travel further for the right event. Regional jobs carry a clear travel component in the quote, so there are no surprises.
Yes. A single truck comfortably feeds 60 to 600 guests, and for bigger crowds we add trucks, such as the two larger trucks for Simplot's 100 year celebration and its close to 1,760 guests. We also feed rolling shift changeovers at plants and distribution centres, across day, afternoon and night.
Yes. We plan halal and vegetarian options into every menu and are happy to talk through what suits your crowd. We are not formally halal certified, but our snack pack truck runs all halal, and we always make sure everyone can eat.
The earlier the better for big dates. Popular months book out, so for a large staff day, a site milestone or a Christmas party, reach out as early as you can and we will hold your date.
Reviewed by
John-ray Boukarim
John-ray Boukarim is the founder and operator of The Food Hub, Sydney's multi cuisine food truck catering fleet. Since founding the business in 2016, he has grown the operation from a single truck to a fleet of four, delivering more than 1,500 events across Sydney, New South Wales, and regional NSW. His clients include Woolworths, Commonwealth Bank, Bunnings, Costco, Amazon, Sony, and Toyota. John-ray has built one of the highest throughput food truck systems in Australia, set up to usually serve guests in under 60 seconds per order, depending on the menu, at events of up to 2,000 people. All articles on this site are reviewed by John-ray for operational accuracy and relevance.
Last reviewed: 30 July 2026
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